Are you about to serve your holiday shoppers a fat slice of fruitcake? You have spent months planning for the busiest time of the year, but what will you do when your site-wide sales and season-long shipping offers are as successful as that unwanted, perennial piece of foul fruitcake.
User-Generated Content (UGC) can be the scrumptious strategy that your holiday shoppers will eat up. Insights and analysis from TurnTo’s study of U.S. consumers will be shared to help you make informed decisions that will connect with consumers, distinguish your brand from competitors and deliver holiday success. Additional data from a study of top marketers will give further insights into how top retailers and brands are using UGC to find success throughout the customer journey.
Here are some of the highlights of the data that will be covered in this webinar:
Director of Research