Today’s fast-growing retail businesses are pressed to support customers wherever they are with immediate and personalized experiences. Digital transformation has accelerated and is showing no signs of slowing down. CX is emerging as the new battle ground for loyalty and share of wallet. As a result, many organizations are working to unify their customer journeys to deliver consistent and personalized experiences.
To transform, brands and retailers are looking for digital-first technology solutions that are right-sized for today’s customers and flexible for tomorrow’s uncertainties. Join this session with Colin Crowley, CX Advisor with Freshworks, and a veteran CX leader focused on retail and technological changemaking.
This session will address:
• A roadmap for CX maturity;
• How to create customer delight at scale with bots and AI; and
• The art of the possible for retailers with digital-first experiences.