Connected Consumer Series

Resiliency Through CTV: Why The Retail Revolution Will Be Televised

If you’re reading this, congrats: you made it to 2023. That’s no small feat for retail brands in an uncertain economic climate. But while that’s something to celebrate, more challenges are on the horizon. Ripple effects from the supply-chain crises, fickle consumer sentiment, and—oh yeah—consumption behavior that continues to evolve after being rocked by a once-in-a-century pandemic. It’s a new world, and the old marketing strategies are about as useful today as a phone book listing.

Join Oliver Embry, Director of Product Innovation at MNTN, as he pulls the shrink wrap off the freshest TV ad strategies for retailers to stay resilient — and thrive — in the face of whatever comes next.

  • Join this webinar to learn:
  • How to use first-party data to personalize ads and convert down-funnel prospects;
  • How to streamline your ad creative process and produce more for less; and
  • What recession-proof ad strategies retailers should start using today.

Speakers

Oliver Embry Headshot

Oliver Embry

MNTN

Alicia Esposito

Retail TouchPoints

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