Q4 has always been a crucial time in the world of retail. In 2020, it will be more critical than ever. To finish 2020 as strong as possible, and start the New Year on the right foot, retailers must focus on omnichannel fundamentals, assessing their current capabilities and addressing gaps as quickly as possible.
Omnichannel was the savior for many retailers during the pandemic, enabling them to roll out flexible fulfillment options like curbside pickup and create contactless commerce experiences. Omnichannel will play a more critical role this holiday season, especially as consumers’ shopping behaviors take shape.
Register for this discussion to get an overview of the major components of a successful omnichannel business, and what you need to think about to ensure readiness. Key topics include:
- Evaluating omnichannel health coming in to the holiday season;
- Strategies for store operations and labor;
- Fulfillment options and how they should evolve throughout the season; and
- e-Commerce tie-ins and marketing considerations for omnichannel use cases.