Retailers of all sizes and shapes are investigating how to make the marketplace model work for their business. Most are past the point of understanding how it works and are now focused on how to make it work for them and what’s required in the process.
During this session, industry insiders from Capgemini and Marketplacer will share their insights as they’ve helped retailers implement marketplace models. Register to learn:
- Drivers of marketplace adoption;
- Common misconceptions with starting and running a marketplace channel;
- Best practices when building a marketplace channel, including team structure, third-party seller considerations and acquisition strategy, and collaboration across departments for overall CX; and
- Examples of successful models and nods to best practices.