In 2023, the U.S. retail industry witnessed a staggering $743 billion in merchandise returns, constituting nearly 15% of total sales. Not only do returns have a financial impact, but they also affect the customer experience and the environment. While some businesses have begun implementing strict returns policies, data has shown that these efforts can actually be counterproductive for brands.
What if you could reduce the number of returns for your business in 2024 while also enhancing the customer journey? What if returns could be more preventable? In this webinar, we will share:
- Practical ways to decrease returns, while optimizing the customer journey;
- Actionable strategies from brands, like Havaianas and City Furniture; and
- Tips for driving sales (and revenue) upward.
