Delivering a beautiful online experience is critical to Kendra Scott, a jewelry brand committed to designing thoughtfully crafted products, authentically engaging with its loyal customers, and giving back to local communities.
After all, today’s shopper expects fast, flawless and visually rich online experiences— and meeting these demands is no longer negotiable for brands. According to a study by PwC, 32% of respondents said they would stop doing business with a brand they loved after just one bad experience. Join Brad Power, Kendra Scott’s Head of Ecommerce and Digital Strategy, for a candid conversation with Cloudinary on:
- How the brand is evolving its website to deliver a modern and engaging shopping experience;
- The role the visual content plays in creating personalized experiences; and
- How the brand ensures it is adapting and delivering these high-quality experiences, every time.
