The modern consumer expects so much more than the right product, at the right price, at the right time. They expect every brand she interacts with to have a deeper purpose. They expect their core mission statement to align with her values. They expect them to bring like-minded people together to create vibrant communities.
The modern consumer wants retailers to give them something deeper and more meaningful than a traditional transactional experience. For this year’s Retail Strategy & Planning Series, we’ll uncover the new ways shoppers are assessing, selecting and connecting with the brands they buy from.
Sessions will specifically address the new tools and tactics retailers should embrace to better understand this new wave of shopper, nurture relationships, and transform one-time engagement into recurring revenue.
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