Product Activation: What It Is, Why You Need It and How It Powers Omnichannel Success

If you want to maximize customer reach and overall revenue opportunities, you need to sell across every channel, especially during competitive times like the holiday season. But it’s not just about being present across social media, marketplaces and your own ecommerce experience — you need to also ensure that content and product information is compelling […]

Key Trends Defining the State and Future of Local Retail

Despite a labor shortage, unprecedented demand, and supply chain issues, the future is bright for brick and mortar retailers willing to invest in customer experience. In fact, according to Podium’s State of Local Business report, 60% of consumers cite “ease of doing business” as a top reason to return to stores. Join us as retail […]

Agile CRM: How to Adapt to Changing Consumer Preferences and Win Customer Loyalty

Retail Strategy & Planning Series 2021 September 13- 17

It’s common retail wisdom that acquiring new customers costs exponentially more than keeping the ones you have. Now more than ever, your current customers are your most valuable asset, and they shouldn’t be an afterthought. Nurturing established relationships is critical, especially as vocal consumers increasingly turn to social media to share their experiences (both good […]

Retailers, Are You (Socially) Listening? Your Customers Are Speaking

Connected Consumer Series April 5-9, 2021

Multi-location retailers are always seeking the perfect balance between centralized messaging control and localized, highly targeted content for each store or region. When communications are too tightly controlled, time-to-market is slow, and the messages themselves can get lost in a sea of sameness. When it’s too loose, consumers can get confused and the overall brand […]

Unlocking the Power of Interactive Video for Retail

Interactive video is more than just a trend — it’s a powerful tool that can drive sales, enhance customer engagement, and elevate your brand story. In this webinar, we’ll dive into how you can leverage the unique capabilities of interactive video to create a shopping experience that resonates with your customers and keeps them coming […]

Q1 Trends and Winning Store Formats Through a Location Analytics Lens

CCS24 Social Image

As retailers rethink store formats in order to attract and engage today’s consumer, it’s vital that they understand how shoppers move through these retail spaces. Enhancing convenience and ensuring assortments are displayed in ways that maximize sales are just two examples of these “must-have” location-based insights. In this Connected Consumer Series webinar, we will leverage […]

Automation & Generative AI: Has Delivering The Optimal Retail Experience Gotten Easier?

There’s no real mystery about what consumers want when they visit an online retailer’s site. They want easy, engaging, informative experiences when they’re making buying decisions. The issue is, how do retailers deliver what their customers want quickly and efficiently?  The meteoric rise of Gen AI is proving to be a powerful tool in helping […]

3 Ways Retailers are Getting Ahead with Headless Commerce

Consumer behaviors are changing rapidly, so to remain competitive, retailers need to be equipped to act quickly. Headless commerce powers this speed and agility, so retailers can quickly implement and optimize customer experiences. But like many industry buzz terms, headless commerce is sometimes improperly defined or insufficiently explained, preventing retail practitioners from truly understanding its […]

Unlock the Non-Purchaser to Achieve Brand Growth

Traditional customer loyalty is dead. As customers engage with new brands at a rapid pace, data has become the new strategy to answer the question: Who are these news brand engagers? One blind spot in the data is non-purchaser feedback. Why are customers engaging with our brand and shopping in-store but not making a purchase? […]