Next Gen Connections – Onboarding Brands into Web3

The Next Gen DTC (Direct-to-Consumer) team is an influential force within PepsiCo’s Strategy & Transformation Center. Their primary objective is to establish direct connections with consumers, fostering exceptional experiences with PepsiCo brands through groundbreaking ideas, cutting-edge technology, and strategic partnerships. In this engaging presentation from the 2023 Retail Innovation Conference & Expo, PepsiCo showcased its […]

The Future of CX: How to Create Frictionless Self-Service Experiences

The acceleration of ecommerce we’ve witnessed over the past two years has also accelerated the adoption of digital self-service — and it’s driving a CX revolution. Retailers now must adapt to a near future when digital self-service becomes the default choice for a growing number of shoppers. The question is: are you empowering them with […]

Augmented Reality: Like Real Reality, but Better (for Retailers)

Connected Consumer Series April 5-9, 2021

Ecommerce took a giant leap forward in 2020, and there is no going back. As retailers seek new ways to engage shoppers outside the confines of the physical store, augmented reality (AR) has quickly risen to the forefront. Effective use of AR can help shoppers get a look “under the hood” of items they’re interested […]

Closing the ‘Phygital’ Service Gap: How to Create Connected Customer Experiences

Retail Strategy & Planning Series 2021 September 13- 17

With online shopping at all-time highs, customer service teams are stretched thin and it’s impacting shoppers and employees alike. To relieve some of the pressure on digital teams, executives must determine how to refine their service strategies to create an integrated “phygital experience” that bridges the gap between physical and digital shopping. As consumer behaviors […]

Turn Every Customer Interaction into a Sales Opportunity

The lines between sales, marketing and support are blurring. Now, you have the power to turn every customer interaction into a sales opportunity. With the holiday shopping season fast approaching, it’s crucial to have the right technology to deliver experiences at scale, grow sales, and ensure customer satisfaction. This webinar will discuss how: Companies can […]

What’s the Point of Loyalty? How to Take Consumer Engagement and LTV to New Levels

Connected Consumer Series April 5-9, 2021

Loyalty is back! Rising ad costs and new tracking restrictions from Apple and Google are driving a big “re-think” about LTV and loyalty. But classic loyalty programs may be more nostalgic than effective — attracting value buyers and underperforming. During this session, Matt Roche, CEO of Extole, will share tactics that work and real examples […]

Why Effective Management of Visual Media is a Must for ECommerce

Connected Consumer Series April 5-9, 2021

Visual media has long been an important component in compelling ecommerce experiences, and its importance has only increased since the COVID-19 pandemic. Research has shown nearly 75% of mobile users would abandon a site after waiting just five seconds for it to load (SOASTA). “Heavy” photos and videos can drag down web performance resulting in […]

How 5G Powers Retail Innovation and Enhanced Customer Experiences

Retail Strategy & Planning Series 2021 September 13- 17

Real-time personalized messaging on mobile devices and digital signage. Wayfinding. Virtual reality. Real-time inventory visibility. Autonomous checkout. These are just a few innovations poised to drive the next era of brick-and-mortar experience. They’re all enhanced by the power of 5G technology. Although many retail teams have likely discussed 5G at a high level, tangible use […]

How to Equip Your Contact Center to Do More with Less

Savvy CX professionals already see the value in integrated, well-equipped contact centers: 91% say their center is a major driver of customer loyalty, according to a recent Talkdesk survey, which also noted that the ability to resolve customer service issues on first contact is the number-one driver of customer loyalty. Failure to do so can […]